Window Dressing Workshop

Window Display Workshop

Thursday 6 March 2025, 10:00– 13:00 (03 hours), The Hub at Hornsea Leisure Centre.

This workshop will guide you through why first impressions and a good display are so important for your business.  

Three hours of fun as Helen Goodwin from Made You Look, guides you through the key principles required in creating a display – whether for a window, interior, showcase, tabletop exhibition, stand, market stall or shelf even.  With demonstrations throughout, and tips on balance, space, focal points, flow, colour, sight lines, grouping, and planning with everything broken down into six, jargon-free, simple steps.  

Whatever type of business you are, Helen’s presentation will help you find new, visual ways to engage with your customers, ways to help you attract new customers as well as retaining the old. You’ll learn how to make simple changes that are both effective yet achievable with little, or no budget - you’ll be amazed!
Funded by the UK Government and offered to you by Invest East Yorkshire, this workshop is designed to be fun, inspirational and as personable as possible, whilst giving you the opportunity to share ideas and network with like-minded businesses.  

Learning Objectives:
• Importance of display and making your messages clear - and creating the right first impression!
• Knowing and inspiring your customers
• Displays are everywhere, not just in shop windows. Where can you put yours?
• Where to find inspiration, ideas and concepts
• Basic guidelines for building and creating effective displays. Six Steps.
• How to keep your displays looking fresh
• Planning ahead for future displays and promotions.

Photo Consent
Please note, to promote the work of the Council we wish to use photographs or images of people using or benefiting from our services or taking part in activities arranged by the Council.  Photographs will be taken during this session to promote this workshop and the support offered by the Invest East Yorkshire Service of East Riding of Yorkshire Council.  
These images will be used in social media, in printed and electronic promotion of our service and events.  The images will be stored electronically on Council networks and will be reviewed annually.
Under the Data Protection Act 2018 / UK GDPR 2018, we require your consent to use your personal image for this purpose.  If you do not wish to consent, please advise your Business Support Representative before the session starts.
These images will NOT be used for anything which may be viewed as negative in tone or that may cause offence, embarrassment or distress.
Images may also be used to validate that the session / support took place under our UK Shared Prosperity Fund (UKSPF) requirements.  These images will not be available to the general public but will be retained until at least 2035.